Case Study: Anne Boleyn

By The ImageApprovals Team ·

“The Image Approvals service was such a life saver. They helped us unravel our unit photography into manageable folders that were easy for us and talent to navigate. Aimee’s team were patient as we went through the process and gave us guidance throughout. They are incredibly good value for money and I would work with them again in a heartbeat. Thank you Aimee and team!” ⭐⭐⭐⭐⭐

— Christelle Randall, Unit Publicist, Anne Boleyn

Anne Boleyn production stills — photography by Parisa Tag

The Production

Anne Boleyn is a Channel 5 / Fable Pictures drama production. Unit publicist Christelle Randall engaged ImageApprovals to manage the talent stills approvals process — approximately 5,000 images from multiple photographers, with cast members holding contractual approval rights.

Key numbers at a glance:

  • ~5,000 stills received from multiple photographers
  • 2 cast members with approval rights
  • 3 stakeholders requiring eyes on the stills and the ability to mark selects
  • All cast approvals completed within 3 weeks of receiving the production photography

Their Pain

Christelle needed an easy, cost-effective solution for managing talent approvals on a high-volume production. The challenges were familiar:

  • A large image set from multiple photographers that had to be sorted and made navigable
  • Multiple stakeholders — cast, publicist, producer, and a Channel 5 team member — who each needed access to review and mark their selects
  • No in-house capacity to handle the tagging, upload, and permissions workflow efficiently

Our Solution

Wanting the easiest and quickest solution, the Anne Boleyn team opted for the ImageApprovals full-service package.

The production supplied their stills by hard drive after wrap. ImageApprovals’ team then:

  1. Tagged cast across the full image set and resized images for the platform
  2. Uploaded all files and created individual accounts for each cast member
  3. Supplied Welcome Packs to production — containing cast login credentials and a quick user guide — so production did not need to field any support requests during the approvals process
  4. Created additional accounts for the unit publicist, producer, and Channel 5 team member, enabling all three stakeholders to streamline their own selects and kills alongside the cast approvals
  5. Delivered organised folders on completion — Killed, Approved, and Approved Selects — plus kill reports auditing every action made by each user

Anne Boleyn cast photography

Photographer: Parisa Tag

Timeline

Date Milestone
26 January ~5,000 stills received from Anne Boleyn
27 January All images online and ready for cast approvals
17 February All cast members completed their approvals

Actors could begin reviewing their stills the next working day after delivery — and the full set of 5,000 images was cleared within three weeks.

Key Project Wins

  • Next-day access — once images were received, cast could start approvals the following working day
  • 5,000 images approved in under 3 weeks — well within schedule
  • Multiple stakeholders supported simultaneously — publicist, producer, and broadcaster all tracking selects in one place
  • Production time drastically reduced — managing talent approvals went from days of back-and-forth to hours of structured workflow

What the Unit Publicist Said

Christelle Randall gave a five-star review, describing the service as “a life saver” and noting that the team made a large, complex stills set genuinely manageable for everyone involved. The structured Welcome Pack approach meant cast could get started without any production overhead — a detail that often decides whether talent completes approvals on time.


Running a television production and need stills approvals handled cleanly? The ImageApprovals platform is purpose-built for exactly this workflow: high-volume sets, multi-photographer jobs, distributed cast and stakeholder access, and organised delivery on completion. Get in touch for a no-obligation quote or to book a demo.

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